Glitz
Proposal 2026
πŸ™Bangsar, Kuala Lumpur Β· Malaysia
Alila Bangsar KL Γ—
Glitz Singapore & Malaysia

A campaign to establish Alila Bangsar as the go-to boutique stay for Singapore's frequent KL travellers β€” city breaks, business upgrades, and dining-led weekends.

203K
Combined SG + MY Readers
50%
SG Earn SGD 10K+/mo
5:11
SG Avg. Time on Site
2M+
Guaranteed Impressions
01 β€” The Real Challenge

Where you're losing
Singapore bookings.

⚠ What's holding you back
βœ•
SG travellers default to KLCC-area chains β€” Alila Bangsar's boutique positioning not communicated on any SG platform
βœ•
Bangsar's dining district advantage unused β€” the strongest differentiator for a design-savvy SG traveller, untold
βœ•
Business travel upgrade market untapped β€” SG professionals making their own hotel choices for KL trips
βœ•
No SEO for: 'boutique hotel KL Bangsar', 'design hotel Kuala Lumpur Singaporeans', 'Bangsar stay KL'
βœ“ What Glitz changes
βœ“
'Luxury Hotels in KL for Singaporeans 2026' β€” Alila Bangsar as the standout boutique recommendation, indexed forever
βœ“
The Bangsar neighbourhood story as Alila's unique competitive edge β€” no KLCC hotel can replicate it authentically
βœ“
Cinematic hotel + neighbourhood video β€” Bangsar streets, design rooms, rooftop β€” full whitelabel for OTA listings
βœ“
CNY KL city breaks + Year-End dining features β€” SG's two biggest KL visit windows captured with dedicated editorial
02 β€” The Content Plan

Three pieces. Permanent visibility.

Each article is SEO-optimised, permanently indexed on Google, and amplified across social and EDM. Unlike ads β€” it keeps working long after it publishes.

01
Travel Guide
"Luxury Hotels in Kuala Lumpur for Singaporeans β€” 2026 Edition"
πŸ“ KL City Guide1Γ— Placement1M ImpressionsHigh SG Search Vol
β†’ Johor Bahru Travel Guide 2026β†’ Luxury Hotels in KL 2026β†’ Best Family Resorts Singapore
02
Exclusive Feature + Video
"Why Singapore's Savviest KL Travellers Are Staying in Bangsar"
🎬 Exclusive1Γ— Article + VideoWhitelabel RightsBangsar Angle
→ Hilton KL — Ramadan 2026→ The Danna Langkawi→ Anantara Desaru Coast
03
Festive + F&B
"Best KL City Break Hotels for CNY 2027" + Year-End Dining & Stay
πŸŽ„ CNY🍽 F&B1Γ— Feature18K EDM
β†’ CNY Reunion Dinner MY 2026β†’ Best Wedding Venues Malaysia
Guaranteed Results β€” Per Content Piece
πŸ“–
100K
Organic Reach Per Article
Permanent editorial reach on Glitz.sg/my β€” ranking on Google every time someone plans a trip
πŸ‘
1M
Impressions Per Report / Year
Guaranteed annual impressions across Google search, social, and EDM β€” amplified via Meta ads
🎬
10K
Video Views Guaranteed
Minimum 10,000 views via Meta ads on your cinematic property video β€” targeted SG + MY audience
03 β€” The Investment

Discovery + Story Package β€” what's included.

Discovery + Story Β· Annual Package
3 Content Pieces Β· Full-Year Visibility
Travel Guide + Exclusive Feature + Video + Festive + F&B Seasonal Feature Β· social amplification on all 3 Β· direct booking CTA throughout
01 of 3
1Γ— KL Thematic Travel Guide
MYR 4,500
'Luxury Hotels in KL for Singaporeans' Β· Alila as boutique anchor Β· Bangsar neighbourhood narrative Β· 100K reach Β· 1M impressions
02 of 3
1Γ— Exclusive Feature + Cinematic Video
MYR 8,750
Dedicated Alila Bangsar editorial + hotel/neighbourhood video Β· 10K video views via Meta ads Β· full whitelabel rights
03 of 3
1Γ— Festive + F&B Seasonal Feature
MYR 4,250
CNY KL city breaks + Year-End dining & stay guide Β· Bangsar dining angle Β· 18K EDM Β· IG Story series
πŸ‡ΈπŸ‡¬ SG Only β€” Glitz.sg
MYR 17,500
πŸ’΅ 50% Cash on signingMYR 8,750
🏨 30% Barter (rooms + dining)MYR 5,250
🎁 20% Goodwill offMYR 3,500
Net Cash OutlayMYR 8,750
⭐ Recommended
πŸ‡ΈπŸ‡¬πŸ‡²πŸ‡Ύ Both Markets β€” Glitz.sg + Glitz.my
MYR 26,250
πŸ’΅ 50% Cash on signingMYR 13,125
🏨 30% Barter (rooms + dining)MYR 7,875
🎁 20% Goodwill offMYR 5,250
Net Cash OutlayMYR 13,125
⏳ Valid 30 days. Barter: room nights + dining credits at published rates (for editorial FAM visit & video shoot). 50% cash on signing Β· 50% on content delivery. Full whitelabel rights on all video β€” yours to use forever, zero licensing fees.
Campaign Timeline
Week 1–2
Sign-off
Deposit Β· editorial stay Β· brief agreed
Week 3–5
Editorial Stay
Rooms Β· Bangsar streets Β· F&B documented
Month 2
Guide Live
'Luxury Hotels KL' on Glitz.sg + Glitz.my
Month 2–3
Feature + Video
Exclusive Alila editorial + video Β· EDM blast
Oct–Dec
Festive Live
CNY + Year-End dining guide at SG intent peak
Ongoing
Permanent
Alila Bangsar's SG presence compounds forever
Next Steps
1
Confirm market option
Both-market recommended for Alila's urban KL positioning. Reply to confirm.
2
Editorial stay planning
Brief call to align stay dates, Bangsar story angles, and barter room + dining credits.
3
KL guide live in 6 weeks
Alila Bangsar visible to 203K combined readers planning their next KL trip.
Let's make Alila Bangsar the first name Singapore travellers think of for KL.
Reply to confirm or to arrange a call. One business day response.
Regional Partnerships Director
Adrian Yong
+60 16-737 9704
adrian@mapletreemedia.com